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POWER10 is an experiential and immersive fitness hub with state-of-the-art indoor rowing, running and weight training in one space. Expect an experience like no other gym you’ve known.

Rowing is the anchor for our high-performance space. There’s no better and safer full-body workout. Our SKILLROW™ machines by Technogym are built with ground-breaking technology that features a modal control, allowing you to focus on power or cardiovascular training. Designed to provide an authentic experience that exceeds traditional ergometers, by making the resistance more fluid, whilst maintaining a high level of comfort.

allow you to feel the thrill of a real boat race during electrifying team workouts. You’ll row in synchronicity in a supportive and empowering group. We also offer indoor running clinics, top-grade personal training, and a timetable of inspiring talks.


Our classes deliver killer cardio and high-intensity muscle shredding at a furious pace using weights and body resistance.

With our Skillrun machines by Technogym, combine cardio and power training in a single solution through the MULTIDRIVE TECHNOLOGY™. With pyramid circuits and meticulous attention to mechanics, train effectively to increase speed and endurance.

Our private training is passionately results-driven. We are not about bringing the sexy back to working out – rather, it’s about using knowledge-based programming to go the next level.

The mightiest will not be left unchallenged. But nor will those who see themselves as “ordinary” or “unfit” be denied the sculpted physique and love of life they crave. Expect to get shouty. Expect to get primal! Expect a body-positive, endorphin-fuelled staff with zero attitude and maximum welcome.


Reza came to revere rowing – the signature activity of POWER10 – by following the research-based instincts of his always-questioning engineer’s mind.

For a well-rounded and full-body workout without wear-and-tear, rowing remains unrivalled, he realized. What would it feel like, he wondered, if that basic truth was teamed up with state-of-the-art technology, cheerleader trainers, and a fun-loving community with infectious energy in a nightclub-like experience? POWER10 was born.


Toronto entrepreneur and nutrition expert Reza Niam is an eternally positive, self-confessed health and fitness geek with an insatiable drive for attaining ever-higher levels of personal vitality. He feels he was born to help others do the same. While resolutely anti-fad, Reza loves to learn and try out new, as well as tried-and-tested, workouts and technologies as he pursues personal excellence.

Reza started out as an engineer working with some of North America’s most respected companies. In the early-2000s, he turned his health drive into a career change, devoting himself to studying functional fitness and the role of holistic lifestyle in health. He never looked back. Early ventures included Canadian distribution for LivingFuel, an all-natural superfood, and launching Purescapes Retreats, which brings small groups to inspirational locations globally to transform clients’ health through activity, learning, and nutrition.